E.C.A. and SEREL elected to Turquality
Two of the 33 brands elected to Turquality, which is the sole government brandization program in the world, became E.C.A. and SEREL. Hence both E.C.A. and SEREL became the only brands entitled to join the Turquality Program in their own industries.
Thus, E.C.A. and SEREL, which joined the Turquality Program developed under the vision of ‘Creating 10 World Brands in 10 Years’ gained the right to receive information and financial support during 5 years in the fields of patent, beneficial model, industrial design, trademark registration expenses, quality certificates, industrial product design expenses, promotion, advertising and marketing operations, brand and decoration costs of international units and any types of consulting services covered by the program. 50 % of investments to be made for this purpose by companies, which have the potential of having a global brand, will be covered by the program without being subject to any gap as part of the Turquality Program.
Thanks to the Turquality Program initiated by Secretariat of Foreign Trade and Turkish Exporters Assembly, it is aimed that the export volume of Turkey rises to 500 million Dollars by 2023.